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The most valuable expertise is often buried in decks, final reports and people’s heads.

We find what matters, make sense of it and shape it into stories worth telling.

Knowledge Worth Capturing

About KWC

KWC Communications is a strategic communications and capture practice founded by former journalist and communications leader

Kim Wallace Carlson.

We help leaders and organizations surface the ideas, expertise and institutional knowledge that are easy to lose and hard to replace.

 

Through interviews, research and close review of source material, we find the insights, clarify the point of view and shape what comes next.

The goal is clear:

preserve what matters, make it useful and give it somewhere to go.

What KWC Offers

Capture & Discovery

We start with the source material: interviews, decks, reports, research and the expertise people carry with them. Then we surface the patterns, insights and stories worth developing.

We help leaders clarify what they think, what they want to say and how to say it. Speeches, talking points, bylines, presentations, messaging and ongoing thought leadership.

Executive Communications

Strategic Storytelling

We turn complex ideas, institutional knowledge and lived experience into stories with a clear point of view. That can become a report, narrative, campaign, publication or other long-form content.

Knowledge & Legacy

Some knowledge is too important to leave to memory. We capture the history, lessons, decisions and perspective that organizations and leaders want to preserve, share and carry forward.

Work We've Shaped

  • Consumer Beauty Brand

    Clarified the brand story and translated it into language that carried across web, retail and marketing.
  • Growing Nonprofit

    Sharpened the pitch deck, clarified the case for support and made the story easier for funders to follow.
  • Established Organization

    Explained a complex body of work in clear language that made the organization’s role and value easier to understand.

Contact KWC

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